¿Qué es ROA?
ROA measures how efficiently a empresa uses its activos to generar ganancia. It shows what percentage of ganancia is generard from total activos.
Piénsalo así
Two pizza shops each have $100,000 in equipment (ovens, furniture). Shop A makes $10,000 ganancia (10% ROA). Shop B makes $5,000 (5% ROA). Shop A uses its activos twice as efficiently!
Fórmula
ROA = Net Income / Total Activos- Net Income: Total ganancia after all expenses
- Total Activos: Everything the empresa poseers
Por qué importa
- Muestra asset eficiencia
- Altoer ROA = better asset utilization
- Importantee for capital-intensive businesses
- Compare competitors to find best operators
¿Cuál es un buen valor?
< 2%
Pobre
Inefficient asset use
2-5%
Below Promedio
Could mejorar eficiencia
5-10%
Promedio
Decent asset utilization
10-15%
Bueno
Efficient operations
> 15%
Excelente
Altoly efficient
Ejemplo del mundo real
Google ROA: 15% - asset-light model. Walmart ROA: 6% - inventory heavy. Airlines ROA: 3% - expensive planes. Software companies: 10-20% - few physical activos.
Cosas a tener en cuenta
- Varies dramatically by industry
- Asset-light businesses have higher ROA
- Doesn't account for off-balance sheet activos
- Can be inflated by asset write-dposeers
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