BuzzFeed, Inc. (BZFDW) — Insider Trading

AI-Powered SEC Filing Analysis

Latest Insider Trading Filed: 2026-05-12

Key Insights

Director Adam Rothstein acquired 23,282 shares of Class A Common Stock on 5/12/2026 through vesting of RSUs at $0 exercise price, indicating a scheduled equity compensation event rather than open-market purchase.
Rothstein holds 1,014,552 Class A Common Stock shares directly following this transaction, demonstrating substantial insider ownership and alignment with shareholder interests.
An additional 23,283 RSUs remain unvested and scheduled to vest on 8/12/2026, representing continued compensation structure and potential future share dilution.
The $0 price notation indicates these were compensation-based RSUs rather than market purchases, typical for director equity incentive plans rather than voluntary insider buying that would signal confidence in company valuation.

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Earlier Insider Trading filings

Filed: 2026-05-12

Director Janet Rolle acquired 23,282 shares of Class A Common Stock on May 12, 2026, through vesting of restricted stock units (RSUs) at $0 exercise price, indicating equity compensation rather than open market purchase.
The RSU grant was structured with 50% vesting on the transaction date and remaining 23,283 RSUs scheduled to vest on August 12, 2026, suggesting a standard two-tranche equity incentive plan for board members.
Following this transaction, Rolle's total beneficial ownership increased to 180,316 shares of Class A Common Stock held directly, demonstrating substantial insider shareholding alignment with company interests.
The use of RSUs as director compensation is typical for public companies and does not indicate material insider trading activity or concerns about company valuation or financial health.

Filed: 2026-05-12

Director Gregory Coleman acquired 23,282 shares of Class A Common Stock on May 12, 2026 through vesting of restricted stock units at $0 price, indicating this was a compensation-related transaction rather than open market purchase.
Coleman now beneficially owns 433,890 shares of Class A Common Stock following the transaction, representing a meaningful equity stake that aligns insider interests with shareholder value.
An additional 23,283 RSUs remain unvested and scheduled to vest on August 12, 2026, suggesting continued equity incentive compensation structure for the director with ongoing service requirements.
The transaction was executed through an attorney-in-fact rather than direct filing, which is a standard administrative practice but represents routine insider compensation activity rather than discretionary trading decisions.

Filed: 2026-05-05

Director Adam Rothstein acquired 101,338 shares of Class A Common Stock on May 1, 2026, through the vesting of RSUs at $0 exercise price, indicating equity compensation rather than open market purchase.
Following the transaction, Rothstein beneficially owns 991,270 shares of Class A Common Stock directly, representing a significant stake that suggests substantial confidence in the company's direction.
The RSU vesting represents standard equity compensation typical for board members and executives, with no secondary market activity or discretionary buying pattern that would signal strong insider conviction about near-term stock performance.
The filing shows routine equity grant execution with full vesting completion on the transaction date, characteristic of ongoing director compensation programs rather than material insider trading activity.

Filed: 2026-03-11

David Arroyo, the Chief Legal Officer of BuzzFeed, Inc., exercised 25,144 restricted stock units (RSUs) and sold 11,466 shares to cover tax withholding, reducing his direct ownership to 161,004 shares.
The RSUs were part of Arroyo's long-term compensation plan, with the remaining 50,292 RSUs vesting in two tranches over the next few months.
Insider transactions can provide insight into management's view of the company's prospects, though this transaction appears to be primarily for tax planning purposes rather than a signal of the company's outlook.

Filed: 2026-03-11

The reporting person, Matthew Omer, the CFO of BuzzFeed, Inc., acquired 1,667 shares of Class A common stock by exercising restricted stock units (RSUs) on March 9, 2026.
Omer also disposed of 687 shares to cover tax withholding obligations related to the RSU settlement, indicating an insider transaction.
Omer continues to hold 335,545 shares of Class A common stock, representing a substantial ownership stake in the company.

Filed: 2026-02-17

Adam Rothstein, a director of BuzzFeed, Inc., has acquired 46,565 restricted stock units (RSUs) and 195,576 additional RSUs, indicating ongoing insider investment in the company.
The RSU grants vest over time, suggesting Rothstein's commitment to BuzzFeed's long-term success.
The timing and amount of the RSU grants suggest continued confidence in BuzzFeed's future prospects by a key insider.

Filed: 2026-02-17

Gregory Coleman, a director of BuzzFeed, Inc. (BZFD), was granted 46,565 restricted stock units (RSUs) that vest in two equal installments on May 12, 2026 and August 12, 2026, as well as an additional 139,697 RSUs that vest ratably over the next year.
The RSU grants suggest that the company is providing equity-based incentives to its director to align his interests with those of shareholders and incentivize his continued service.
Insider transactions can signal management's confidence in the company's prospects, though the significance of this filing is limited as it represents routine RSU grants rather than open market purchases or sales.

Filed: 2026-02-17

Janet L. Rolle, a director of BuzzFeed, Inc. (BZFD), acquired 46,565 restricted stock units (RSUs) and 139,697 RSUs on February 12, 2026, indicating continued commitment to the company.
The RSUs vest over time, with 1/2 of the 46,565 award vesting on May 12, 2026 and the remaining 1/2 vesting on August 12, 2026. The 139,697 RSUs vest ratably on a quarterly basis.
This insider buying activity suggests the director has a positive long-term outlook on BuzzFeed's prospects and aligns their interests with shareholders.

Filed: 2026-02-03

Insider Adam Rothstein exercised 101,337 restricted stock units (RSUs) of BuzzFeed, Inc. (BZFD), indicating his continued commitment to the company.
The vesting schedule of Rothstein's RSUs suggests a long-term perspective, with half vesting immediately and the remaining half vesting in May 2026.
Rothstein's direct ownership of 841,038 shares of BuzzFeed's Class A common stock after the transaction represents a significant stake, potentially aligning his interests with those of other shareholders.

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Important Information

AI-generated analysis is for informational purposes only. Always read original SEC filings and consult with qualified professionals before making investment decisions.