CHOICEONE FINANCIAL SERVICES INC (COFS) — Insider Trading

AI-Powered SEC Filing Analysis

Latest Insider Trading Filed: 2026-05-04

Key Insights

Executive VP Bradley forfeited 137 shares at $30.03 upon conversion of stock units granted in April 2023, indicating completion of a vesting cycle and no insider selling pressure.
Bradley received a grant of 1,455 restricted stock units vesting on April 30, 2029, demonstrating continued executive retention through equity compensation with a 3-year vesting horizon.
Post-transaction beneficial ownership increased to 6,313.46 shares including dividend reinvestment, showing accumulated insider holdings despite the unit conversion, which is generally neutral to slightly positive.

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Earlier Insider Trading filings

Filed: 2026-05-04

Secretary Greenland Adom forfeited 127 shares at $30.03 upon conversion of restricted stock units granted in April 2023, indicating normal vesting cycle completion for executive compensation.
Adom received a grant of 1,506 contingent shares with full vesting scheduled for April 30, 2029, representing a 3-year forward-looking equity incentive with no immediate cash cost.
Total beneficial ownership stands at approximately 17,800 shares directly held plus 3,690 shares in an IRA, demonstrating continued meaningful ownership stake in the company by this officer.

Filed: 2026-05-04

Michael J. Burke Jr., President and Director, forfeited 252 shares on 04/30/2026 upon conversion of stock units granted in April 2023, indicating normal equity compensation vesting mechanics with no discretionary selling.
Burke received a grant of 2,439 contingent shares with a vesting date of April 30, 2029, representing standard long-term incentive compensation that aligns executive interests with 3-year performance horizon.
After these transactions, Burke's total beneficial ownership stands at approximately 16,402.5 shares (11,072.5 direct in joint trust, 2,439 in contingent grant, and 2,891.08 in IRA), demonstrating meaningful personal stake in the company.
The zero purchase price for the 2,439 share grant and absence of any open market purchases suggests this represents compensation-related activity rather than opportunistic insider buying, which could indicate modest confidence levels at current valuations.

Filed: 2026-05-04

CEO Kelly Potes forfeited 450 shares at $30.03 upon conversion of restricted stock units granted in April 2023, indicating vesting of previously granted equity compensation rather than new acquisitions.
Potes received a grant of 4,416 contingent shares that will vest on April 30, 2029, demonstrating continued long-term equity incentive alignment with a 3-year vesting period from grant date.
Total beneficial ownership stands at approximately 47,256 shares directly held plus 6,890 shares indirectly held through an IRA, representing substantial personal investment in the company by the CEO.
The Employee Stock Purchase Plan acquisition of 791.81 shares at no stated cost suggests participation in a routine company benefit plan, reflecting continued confidence in company prospects at current valuation.

Filed: 2026-04-03

Greg L. Armock, a director of ChoiceOne Financial Services Inc. (COFS), acquired 591 shares of COFS common stock on April 1, 2026 at $28.12 per share, increasing his beneficial ownership to 45,881.1772 shares.
Armock also holds an additional 17,513.445 shares of COFS common stock directly, suggesting he has a significant ownership stake in the company.
The insider buying activity by a director indicates positive sentiment and confidence in the company's future prospects.

Filed: 2026-04-03

The reporting person, Keith D. Brophy, has acquired 418 shares of the issuer's common stock at $28.12 per share, increasing his beneficial ownership to 13,098.9087 shares.
The reporting person also holds 8,556 shares of the issuer's common stock directly.
The transaction appears to be a reinvestment of cash dividends, as indicated by the acquisition of 245.7098 shares.

Filed: 2026-04-03

Insider Harold J. Burns acquired 591 shares of ChoiceOne Financial Services Inc. (COFS) on April 1, 2026, increasing his direct beneficial ownership to 25,581.2407 shares.
The acquisition was made at a price of $28.12 per share, suggesting the insider sees potential upside in the company's stock.
The insider's increased ownership could signal confidence in the company's future performance and growth prospects.

Filed: 2026-04-03

Eric E. Burrough, a director of CHOICEONE FINANCIAL SERVICES INC, acquired 591 shares of the company's common stock on April 1, 2026 at a price of $28.12 per share.
This insider buying activity suggests Burrough's confidence in the company's prospects and potential for future growth.
The transaction increases Burrough's direct beneficial ownership in CHOICEONE FINANCIAL SERVICES INC to 180,988 shares.

Filed: 2026-04-03

Insider Curt E. Coulter acquired 245 shares of CHOICEONE FINANCIAL SERVICES INC (COFS) at $28.12 per share, increasing his direct ownership to 10,857.9111 shares.
Coulter also holds an additional 1,499.2145 shares indirectly through an IRA account, indicating continued confidence in the company.
The recent share acquisition represents a steady increase in Coulter's beneficial ownership, which could signal his positive outlook on the company's prospects.

Filed: 2026-04-03

Insider Bruce John Essex Jr. acquired 244 shares of CHOICEONE FINANCIAL SERVICES INC (COFS) at $28.12 per share, increasing his indirect beneficial ownership to 250,301 shares.
This insider purchase, although relatively small in size, suggests the reporting person's positive sentiment towards the company's prospects.
Investors should monitor insider trading activity as it can provide valuable insights into management's views on the company's future performance.

Filed: 2026-04-03

Insider Randy D. Hicks has acquired 591 shares of CHOICEONE FINANCIAL SERVICES INC (COFS) common stock, indicating his confidence in the company's prospects.
The purchase price of $28.12 per share suggests Hicks believes the stock is currently undervalued and presents an attractive investment opportunity.
As a director, Hicks's transaction provides a positive signal to investors about the company's outlook and management's alignment with shareholder interests.

Filed: 2026-04-03

Insider Steven Theodore Krause purchased 591 shares of CHOICEONE FINANCIAL SERVICES INC (COFS) on 04/01/2026 at $28.12 per share, increasing his direct beneficial ownership to 29,843 shares.
Krause also holds an additional 17,706 shares indirectly through trusts and family members, indicating ongoing confidence in the company's prospects.
The insider buying activity, spanning both direct and indirect holdings, suggests a positive sentiment towards the company's future performance.

Filed: 2026-04-03

The filing indicates that Gregory A. McConnell, a director of ChoiceOne Financial Services Inc. (COFS), acquired 244 shares of the company's common stock on April 1, 2026 at a price of $28.12 per share. This represents a direct ownership increase for the director.
The transaction was executed in the open market, suggesting it was not part of a pre-planned 10b5-1 trading plan.
This insider buying activity may signal the director's positive sentiment towards the company's prospects and could be viewed favorably by investors.

Filed: 2026-04-03

The reporting person, Bradley F. McGinnis, acquired an additional 591 shares of CHOICEONE FINANCIAL SERVICES INC (COFS) common stock on April 1, 2026, increasing his direct ownership to 13,730 shares.
McGinnis also holds an indirect beneficial ownership of 15,301 shares of COFS through his ownership of Megawall Corporation.
The reported transaction price of $28.12 per share suggests McGinnis is confident in the company's future performance and willing to increase his investment.

Filed: 2026-04-03

Roxanne M. Page, a director of ChoiceOne Financial Services Inc. (COFS), acquired 244 shares of COFS common stock at $28.12 per share on April 1, 2026.
Page's total direct and indirect beneficial ownership of COFS shares has increased to 9,273.1725 shares following this transaction.
Insider buying is generally seen as a positive signal, indicating the director's confidence in the company's prospects.

Filed: 2026-04-03

COFS director Brian P. Petty acquired 591 shares of common stock at $28.12 per share on April 1, 2026, increasing his direct beneficial ownership to 91,698 shares.
This insider buying activity suggests Petty's confidence in the company's prospects and may signal a positive outlook for COFS investors.
Continued insider buying could indicate the management team's belief that the stock is undervalued and presents an attractive investment opportunity.

Filed: 2026-04-03

Insider Michelle M. Wendling acquired 244 shares of ChoiceOne Financial Services Inc. (COFS) at $28.12 per share, increasing her direct ownership to 7,275 shares.
This insider purchase transaction suggests Wendling's confidence in the company's prospects and aligns with the interests of shareholders.
The timing of the transaction, occurring on April 1, 2026, may provide insight into management's views on the company's near-term outlook.

Filed: 2026-03-16

Insider Greenland Adom purchased 500 shares of COFS at an average price of $27.40, increasing their indirect beneficial ownership by 500 shares.
Greenland Adom also acquired an additional 607.7595 shares under the company's Employee Stock Purchase Plan and 348.3836 shares from dividend reinvestment, further expanding their position.
The insider's transactions suggest positive sentiment and confidence in the company's outlook, as they continue to increase their stake in COFS.

Other reports for CHOICEONE FINANCIAL SERVICES INC

Current Report

Important Information

AI-generated analysis is for informational purposes only. Always read original SEC filings and consult with qualified professionals before making investment decisions.